The Cleveland Browns have had a rough couple of years.
Since Dec. 13, 2015, the team has only won a single game, which was a 20-17 triumph over the San Diego Chargers in 2016.
However, there’s renewed hope heading into the 2018 season after an active off-season that included the selection of quarterback Baker Mayfield with the first overall pick.
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📰 » https://t.co/krGWlG9EF7 pic.twitter.com/atuB6EONfg— Cleveland Browns (@Browns) August 14, 2018
Fans are anxious enough to see that first Browns win in nearly two years, but a new promotion from Bud Light will certainly get their hopes up even more.
The beer company has placed beer fridges in 10 bars around Cleveland, each one stocked fall with bottles of Bud Light.
They’re calling them “Victory Fridges,” which means they’re locked until the team secures it’s first win of the 2018 season.
Bud Light “Victory Fridges,” which will open to free beer for fans when the Browns win their first regular season game, are being installed in Cleveland bars today. Padlock is cosmetic, real opening happens through electromagnetic shutoff connected to WiFi. pic.twitter.com/719yUK4lQh
— Darren Rovell (@darrenrovell) August 14, 2018
All of the fridges are padlocked shut, but those padlocks are simply cosmetic and when that win happens, the company will be able to remotely unlock all 10 fridges immediately.
At that point, fans will be able to savour the sweet taste of victory with some refreshing Bud Lights.
Will that moment come in week one, when the Browns host the Pittsburgh Steelers on Sept. 9, or will fans need to suffer through a few more losses first?
